
Project Details
Tech Stack
WordPress 6.8.2 WooCommerce 10.1.3 PHP 8.2 MySQL Elementor Astra Theme LiteSpeed Server LiteSpeed Cache jQuery Swiper Yoast SEO Font Awesome Google Font API Hostinger Hosting
Client: Bharat Krushi Bio Fertilizer Industry: Agriculture / Bio Fertilizers
Project Goals
- Enable direct-to-customer product visibility for Bharat Krushi’s bio-fertilizer range
- Provide a simple and manageable e-commerce system for the internal team
- Ensure fast performance, SEO readiness, and long-term scalability
- Build a platform suitable for future online sales growth without technical complexity
Implementation
Platform Selection
- Chose WordPress 6.8.2 with WooCommerce 10.1.3 for its flexibility, cost efficiency, and ease of management
- Used Astra theme with Elementor for fast-loading, customizable layouts
UI & Content Structure
- Designed clean product pages with clear descriptions and usage information
- Structured the website for corporate credibility, product discovery, and trust-building
- Implemented responsive layouts to ensure smooth browsing across devices
E-Commerce Setup
- Configured WooCommerce for product catalog management
- Organized product categories and individual product layouts
- Prepared checkout and cart flow for future enhancements
Performance & Infrastructure
- Deployed on LiteSpeed server with LiteSpeed Cache for optimized delivery
- Enabled HTTP/3, Priority Hints, and CDN-level optimizations via Hostinger
- Reduced load times and improved Core Web Vitals
SEO & Discoverability
- Implemented Yoast SEO for metadata, sitemap generation, and Open Graph support
- Optimized URL structures and content hierarchy
- Enabled RSS feeds for content distribution
Outcome
- Delivered a stable, fast, and scalable e-commerce-ready website
- Improved product visibility and brand credibility online
- Enabled the internal team to manage products and content without developer dependency
- Established a strong digital foundation for future D2C sales growth
(Note: Performance and engagement improvements were observed post-launch, with the platform now ready to support increased traffic and product expansion.)
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